Tạp chí Khoa học Đại học Huế: Khoa học, Xã hội và Nhân văn
Tạp chí của Đại học Huế
AN EXPLORATION OF MULTIMODAL METAPHOR IN VINACAFÉ ADVERTISEMENTS: A TASTE OF VIETNAMESE CULTURE
This study examined the use of multimodal metaphors in Vinacafé’s advertising campaigns from 2004 to 2022, analyzing how visual, auditory, and verbal elements combined to construct compelling narratives that resonated with Vietnamese cultural values. By utilizing Conceptual Metaphor Theory (Lakoff & Johnson, 1980), Multimodal Discourse Analysis (Kress & van Leeuwen, 2001), and Forceville’s (2009) framework for multimodal metaphor analysis, this research explored how Vinacafé’s advertisements transcended simple product promotion to act as rich cultural symbols. Through a mixed-methods approach of quantitative and qualitative analyses, the study evaluated the frequency and types of metaphors across different modalities and examined their effectiveness in shaping consumer perceptions. Findings indicated that Vinacafé strategically employed metaphors such as "COFFEE IS NATURE," "COFFEE IS LOVE," "COFFEE IS STRENGTH," and "COFFEE IS TRADITION" to reinforce brand identity, foster emotional engagement, and enhance cultural resonance. This approach provided valuable insights for enhancing consumer loyalty and developing culturally grounded advertising strategies.
Journal of Social Sciences and Humanities
BUILDING THE ENGLISH-VIETNAMESE BILINGUAL CORPUS OF TOURISM AS AN ESP MATERIAL FOR STUDENTS FROM ENGLISH FACULTY, UNIVERSITY OF FOREIGN LANGUAGES AND INTERNATIONAL RELATIONS, HUE UNIVERSITY
Today ESP resources on tourism are of necessity and diversity such as English textbooks on Tourism, magazines, periodicals, newspapers, books, etc., which can be used in both electronic and printed formats. However, there is still no bilingual English-Vietnamese corpus on Tourism serving the increasing demand for students due to its convenience, ease of use, and vocabulary lookup as a reference in learning ESP of tourism and translation study as well . This article presents the building of the Engish-Vietnamese bilingual corpus of tourism used by students at ESP for Tourism classes at University of Foreign Languages and International Relations, Hue University (HUFLIS). This study was conducted in two stages: 1/Building the corpus during 6 months (January-June 2023) and 2/ Practice of corpus with the participation of 350 students during the first semester of 2023-2024 school-year. Qualitative and quantitative approaches are applied in this study with research instruments including questionnaire, and face-to-face interviews. The research reveals the current realities of students’ corpus use and their attitudes towards the benefits and challenges of using this corpus at ESP for Tourism classes.
VIETNAMESE PRE-SERVICE EFL TEACHERS’ ATTITUDES TOWARD COLLABORATIVE REFLECTIVE TEACHING
English as a foreign language (EFL) teachers’ professional learning has been highlighted as a self-directed and collaborative process, which can be implemented through collaborative reflective teaching (CRT). Although recent studies have documented teachers’ attitudes toward various CRT activities, their attitudinal dimensions have not been comprehensively examined, particularly CRT experiences of pre-service teachers (PSTs) in teacher education courses. Thus, this study investigates Vietnamese EFL PSTs’ attitudes toward CRT, focusing on activities of co-lesson planning, peer observations, and peer feedback. Designed as a qualitative case study, the current research utilized semi-structured interviews to yield in-depth data from sixteen Vietnamese EFL PSTs enrolling in a teaching methodology course. The findings clarified teachers’ multifaceted attitudes toward CRT, encompassing their cognitive, affective, and behavioral dimensions. The majority of the Vietnamese EFL PSTs perceived CRTs’ merits in strengthening their teaching competence, critical skills, professional identity, and motivation, and they showed their interest and active engagement in CRT activities. Nevertheless, PSTs’ obstacles in limited inquiry skills, deficient teaching knowledge, and collaboration issues were also unraveled. Based on these findings, the study presents numerous implications for enhancing the effectiveness of teacher education and professional learning through CRT.
GIVING THANKS BY GIVING BACK: THE RELATIONSHIP BETWEEN GRATITUDE AND PROSOCIAL BEHAVIOUR AMONG PRESCHOOLERS
Gratitude is a fundamental social-emotional construct that has been associated with prosocial behaviors. While extensive research has highlighted its positive connections to well-being and social relationships in adults and adolescents, less is known about how gratitude emerges in early childhood and how it relates to prosocial behaviors. This study examines the multidimensional nature of gratitude in preschool children, focusing on different aspects—expressing thanks, appreciating what one has, positive social comparison, and savoring the present moment—and their associations with prosocial behaviors such as helping, sharing, and cooperating. A sample of 478 preschoolers was analyzed using structural equation modeling (SEM) to explore these relationships. The findings show that appreciating what one has is positively associated with prosocial behavior, whereas other dimensions, such as gratitude expression and positive social comparison, do not demonstrate significant associations. These results provide insights into the role of gratitude in early childhood and its potential relevance for educational approaches aimed at fostering gratitude and social responsibility in young children.
EFL UNIVERSITY STUDENTS’ SELF-STUDY OF ENGLISH SPEAKING SKILL ON THE LANGUAGE LEARNING APPLICATION “CAKE”
This study investigated how English as a foreign language (EFL) students utilized the language learning Cake for English speaking practice and identified the specific features of the application that they found most beneficial. Data were collected from students’ journals in five consecutive weeks and interviews with them. The findings reveal that the students conducted their self-study with Cake on their mobile phones or laptops, engaging in activities ranging from 15 minutes to two hours per session. In their learning, the students primarily used Cake to practice listening and speaking through video-based lessons with subtitles, employing shadowing techniques and repetition until achieving accurate pronunciation as assessed by the app's feedback system. They also completed quizzes to reinforce learning. The students found the application's realistic conversational videos, review features, and lessons on everyday topics like fashion, environment, and education particularly beneficial for their English speaking learning. The study suggests that Cake effectively facilitates self-directed English speaking practice by providing accessible, engaging content and immediate feedback, empowering learners to improve their pronunciation, listening comprehension, and overall communicative competence. This research provides evidence-based insights for educators and learners seeking to integrate MALL applications like Cake into language learning contexts.
VIETNAMESE EFL HIGH SCHOOL STUDENTS’ PERCEPTIONS OF ORAL TASKS AND NON-TASKS FROM A TASK-BASED LANGUAGE TEACHING (TBLT) PERSPECTIVE
This article examines Vietnamese EFL students’ perceptions of oral tasks and non-tasks as viewed from a task-based language teaching and learning (TBLT) perspective. Questionnaire data were collected from 188 students from a high school in Vietnam to understand their preferences and perceived importance of tasks and task engagement. The results indicated that these students reported a clear preference for free open-ended oral tasks than structured activities or non-tasks such as asking and answering, acting out a dialogue, and dialogue modeling. At the same time, students wanted to be provided with linguistic support such as vocabulary and grammatical structures and they also valued the importance of oral tasks for numerous reasons including their values for real world use/application, confidence enhancement, skills integration, and language use improvement. However, they reported a low level of task engagement due to many factors, of which, topics, teaching methods and students’ limited English proficiency were most frequently cited. In light of these findings, the implications for teaching EFL speaking and adopting TBLT in EFL contexts are discussed.
ACADEMIC SELF-EFFICACY AND ACADEMIC SATISFACTION AMONG HUE UNIVERSITY STUDENTS
This study aims to investigate the level of academic self-efficacy, academic satisfaction, and the relationship between academic self-efficacy and academic satisfaction among Hue University students. 771 students participated in the questionnaires about academic self-efficacy and academic satisfaction. Descriptive statistics, correlation analysis, and One-way ANOVA analysis were performed to answer three research questions. Research results indicate that students have moderate levels of academic self-efficacy and are basically academically satisfied. Academic self-efficacy is positively correlated with academic satisfaction. The results of the study supplement the theoretical and practical basis of academic self-efficacy and academic satisfaction and the relationship between the two factors. The findings of this study can be used as a basis for developing measures to enhance academic satisfaction among university students.
TEACHING INTERCULTURAL COMMUNICATIVE COMPETENCE IN ENGLISH FOR TOURISM CLASSES IN VIETNAM: TEACHERS’ PRACTICES AND PERCEPTIONS
The study explores Vietnamese EFL teachers’ practices and beliefs about intercultural communicative competence (ICC) for tourism majors. Fifteen observations were conducted in their English for Tourism Purposes (ETP) classes at three institutes in Central Vietnam. The teachers were then interviewed in a semi-structured format to examine the beliefs underlying their ICC teaching practices. The findings showed that the teacher’s practices focused on language skills and tourism-related knowledge. Their teaching of ICC was treated as a minor goal, but when they taught ICC, they emphasized the linguistic, cognitive and behavioural facets over others. Their practices were led by their beliefs in the importance of preparing students for their course assessment and future occupations. The study provides essential implications for ICC education in the tourism domain.
EFL LECTURER’S NEGATIVE EMOTION REGULATION IN THE CLASSROOMS: A CASE STUDY AT A UNIVERSITY IN VIETNAM
EFL university teachers' emotions are directly influenced by students’ behaviours in the classroom. Thus, practicing emotion regulation is considered to support teachers to achieve their professional objectives and effective teaching. In this case study, the negative emotions associated with classroom teaching experienced by an EFL university lecturer due to students’ behaviors were video recorded. Espisodes in which the lecturer expressed anger, irritation, disspointment and negative emotions were analyzed, followed by the recalled reflections by the EFL lecturer via stimulated recall interview and journal writing. The findings indicate the EFL lecturer's negative emotions came from student-related factors such as lack of discipline or engagement in the lessons. For emotion regulation, it was found that the lecturer applied cognitive awareness in applying the attention direction strategy and the appraisal strategy to address the negative emotions while teaching. From the findings, implications are put forward for EFL lecturers to regulate their negative emotions for better English language teaching.
DOMESTIC TOURISTS' DEMAND FOR RESPONSIBLE TOURISM IN HUE CITY
Responsible tourism is a method of planning, policy, and tourism development that maximizes the natural, economic, social, and cultural benefits of tourism, but through the responsibility of individuals. Responsible tourism is currently gaining popularity among experts and the community as a way towards sustainable development. However, the practice of implementing responsible tourism programs in the province has not been sufficiently focused and popularized. The results from a survey of 200 domestic tourists visiting Hue, show that three main demand, namely (1) the demand for environmental responsibility, (2) the demand for economic responsibility, and (3) the demand for socio-cultural responsibility. Based on these results, the study propose a number of solutions to assist in the development of more appealing and appropriate responsible tourism programs for tourist demand.
Tạp chí Khoa học Đại học Huế: Khoa học Xã hội và Nhân văn
STATUS OF DISPUTED PROPERTY VALUATION ARE LAND USE RIGHTS IN THE RESOLUTION CIVIL CASES AT COURT
Valuation is one of the procedural activities of collecting and verifying evidence during the trialpreparation stage as prescribed in the Civil Procedure Code. This activity has an important meaning inresolving civil cases, in order to determine the true value of the disputed property and is a source ofevidence for the Court to consider and resolve civil cases that the Court is considerin which have theresponsibility to resolve. However, in reality, when resolving civil disputes related to the value ofdisputed assets, especially land use rights, many problems arise in the valuation results that affect theprocess. Case resolution at Court needs to be researched and overcome.
TERTIARY EFL STUDENTS’ PRACTICE OF SELF-ASSESSMENT IN WRITING SKILL
Self-assessment has garnered significant recent attention within the domain of learner-centered education, particularly in the context of English language education. It contributes significantly to improving educational quality by emphasizing the importance of students taking responsibility for their learning and actively participating in assessing their own progress and performance in language learning. This study delved into the practice of self-assessment among EFL students in the context of higher education in Vietnam, focusing specifically on writing skills development. Data for the research weregathered through a questionnaire distributed to 450 sophomores, coupled with focus group interviews involving 32 participants. The findings reveal that the majority of the participants actively engaged in selfassessment practice to enhance their writing abilities utilizing writing strategies and processes to selfassess their writing. Besides, this study discloses that EFL students carefully utilized reading strategies and assistive technology tools to assess their essays. However, a minority of the students displayed disinterest in self-assessment, illuminating noteworthy pedagogical considerations as outlined in the study's implications.
PRE-SERVICE TEACHERS’ PERCEPTIONS OF CRITICAL THINKING BEFORE AND AFTER TAKING A COURSE ON CRITICAL THINKING IN ENGLISH LANGUAGE TEACHING
With the benefits of critical thinking (CT) in language education, there has been a call for an explicit focus on CT in language teacher education. This study investigates pre-service teachers’ perceptions of a course named ‘Critical Thinking in English Language Teaching’, especially what changes they had after the course. The 2020-2021 cohort of pre-service teachers of an English Teacher Education program at Hue University of Foreign Languages and International Studies, Hue University were the participants of the study. Questionnaires and group interviews were used to collect the data about the pre-service teachers’ perceptions of CT and CT teaching before and after the course. The findings showed that the participants reported a change in their understanding of CT. They reported more confidence in the pedagogical aspects of CT instruction. The study contributes to the literature about the effectiveness of the infusion approach to CT instruction from pre-service language teachers’ perspectives and proposes some implications for a similar course on CT in the English language teaching context.
INSIGHTS INTO CHANGING EMOTIONS IN ENGLISH ORAL COMMUNICATION FROM EFL STUDENTS’ ACCOUNTS
In applied linguistics, the scope of emotion research has broadened from the simple linear cause and effect paradigm of anxiety to multiple facets of emotions and their interaction with various aspects of language learning. This paper is part of the study employing a qualitatively-driven mixed methods research design, including self-designed questionnaires, followed by semi-structured interviews and reflective journals. It explores tertiary EFL student’s perceptions of their changing emotions in oral communication and the effects of emotions on their English speaking. The accounts collected from ten students from the qualitative phase, revealed the changing emotions experienced by the participants across the different contexts of language learning, including school, out-of-school, and tertiary contexts. The findings also show the rich sources of their emotions emerging from their social interaction with others, and the influences of emotions on their oral communication. The results also provide theoretical and practical implications for emotion research and pedagogies of EFL teaching and learning.
ON THE ADAPTATION AND SURPASSING IN HUE’S CULTURE
Usinglogic and historical methods, comparison and contrast, in this article, the author clarifies that Hue’s culture belongs to the central cultural region, which represents for Vietnam in the nineteenth century. Overcoming the unfavourable natural disasters and severe weather conditions, Hue’s culture became the narrative of the spiritual and material life of Vietnam’s last feudal dynasty. With positive values, Hue’s culture has become the guarantee of Hue’s identity. It is the energy source for the present and future development of Hue City in particular, and Thua Thien Hue province in general.
INTERTEXTUAL IN FOLK TALES: THE INTERWEAVING OF THREE RELIGIOUS PRINCIPLES IN VIETNAMESE LEGEND OF DRAGONS AND KINGS
This paper provides an overview of intertextuality in folk tales and applies it to study theinfluence of religious texts on Vietnamese legends. Specifically, relying on examining collections offolklore, medieval literature, religious myths, official and unofficial history in Vietnam, and then collectingstories about dragons and kings, in this study, the researcher demonstrates manifestations of ThreeReligious principles (Confucianism, Buddhism, Taoism) and the way these principles are harmoniouslywoven into these stories. This research also reveals texts from these religions which were used in thesestories to serve political purposes in the ideal form.
THE USE OF THE HIGH FREQUENCY VERB MAKE IN OPINION ESSAYS BY VIETNAMESE EFL STUDENTS
This article explored how Vietnamese English as a foreign language (EFL) students used the high frequency verb MAKE in their written opinion essays, with the aim of understanding the patterns of MAKE uses and errors. The freeware AntConc (Anthony, 2020) was used to identify the different forms of the target MAKE and their frequency in 200 opinion essays written by Vietnamese EFL university students in three English writing classes as progress tests. Each concordance line in the AntConc output was subsequently examined to discover the patterns of uses of MAKE according to Altenberg and Granger’s (2001) framework. The instances of MAKE in use were further analysed for errors that occurred. The results show that causative and delexical uses of MAKE were most common and students still committed errors with MAKE. The findings have important pedagogical implications for feedback giving and EFL writing instruction.
INTERNATIONAL PRACTICUM: SUPERVISORS’ AND COORDINATORS’ PERCEPTIONS OF INTERCULTURAL KNOWLEDGE
This study, which is part of a larger research, focuses on exploring intercultural knowledgeperceived by Thai tertiary supervisors and coordinators in an international practicum context. Based on indepth interviews, the results indicate that both supervisors and coordinators emphasized the role ofintercultural knowledge in facilitating preservice teachers’ and interns’ cultural adaptation andimplementation of their professional duties. The study also highlighted various suggestions made bysupervisors and coordinators regarding the preparation of preservice teachers and interns for theirplacements in cross-cultural settings.
THE IMPACTS OF TECHNOLOGY ON THE DEVELOPMENT OF L2 ORAL FLUENCY IN HIGHER EDUCATION IN VIETNAM
This article is a part of my dissertation project, which examines teachers' and students' perceptionson the factors influencing the speaking fluency of L2 students in universities in Vietnam. This article wasconducted to investigate factors that impact the development of L2 speaking fluency in higher education inVietnam. Specifically, the current study is on the impact of technology in developing oral fluency in highereducation in Vietnam. The mixed-methods research design was created for this purpose. The data wascollected via close-ended questionnaires from thirty students and thirteen teachers and semi-structuredinterview questions with six instructors. The findings indicate that the use of technology in teaching andlearning is both essential and mandatory in order to increase student engagement and motivation to study.In addition, the findings reveal that technology can help students improve their communication skills andspeaking fluency.
IMPACTS OF MASS MEDIA ON THE LGBT COMMUNITY IN HO CHI MINH CITY
The images of lesbian, gay, bisexual, and transgender people (LGBT) in Vietnam are mostlyprimarily transmitted to people through the largest information channel that is the mass media. Thisresearch article focuses on the two-sided interpersonal impact on the LGBT community by analyzing acase study focusing on a group of people from this community. The research results show that the mostpositive impact of the media is to help them identify the gender form, repel social prejudice and becomeimportant allies in advanced activities of LGBT rights. On the other hand, the media also has negativeimpacts such as transmitting inappropriate information and images of homosexuals to viewers. Since then,the article also pointed out several measures to limit the positive impact of the media on this community.
JEAN-PAUL SARTRE AND EXISTENTIAL LIBERTY
To date, numerous Sartre’s existential thoughts are still misunderstood. One of the reasons isthat many authors have studied his life and thoughts in two separate parts. From the methods of logicand history, comparison and contrast, the article clarifies the interrelationship between life and thephilosophies of J-P.Sartre. This is also a scientific approach based on the relationship between nature andphenomena to examine the essence of his conception of liberty and existentialism in general.
STRATEGIC COMPETITION BETWEEN JAPAN, INDIA AND CHINA IN SOUTHEAST ASIA IN THE FIRST TWO DECADES OF THE 21ST CENTURY AND ITS IMPACTS ON JAPAN - VIETNAM RELATION
From the beginning of the 21st century to the present, Southeast Asia has become a hotbed ofstrategic rivalry among major countries, such as Japan, India and China - Asia's three largest, mostinfluential and important countries. The strategic rivalry of these three big countries has greatly influencedrelations among countries in the region as well as relations between Japan, India and China with eachcountry in Southeast Asia, including Japan - Vietnam relations. Based on the clarification of a number ofinfluencing factors, the article focuses on analyzing and explaining the strategic rivalry between Japan,India and China in the region and its influences on Japan - Vietnam relations from the beginning of the21st century to the present as well as the prospects for the relations in the coming time.
SOME LIMITATIONS AND INFLAMMATIONS OF VIETNAM LAW ON TRADEMARK LICENSING CONTRACTS AND COMPLETE SOLUTIONS
Regulations on trademark licensing contracts are provided for in the 2005 Intellectual Property Law and have been amended and supplemented in 2009, 2019 and 2022 (IP Law). However, several limitations and inadequacies still exist, which significantly affect the signing and implementation of such contracts in practice. To contribute to improving the legal framework for trademark licensing contracts in Vietnam, this article clarifies several theoretical legal issues related to trademark licensing contracts and evalutes the current status of selected provisions of Vietnamese law governing such contracts.
APPLYING 3D PRINTING TECHNOLOGY IN EXPLORING TOPIC AREA OF FLAT SHAPE
3D printing technology is becoming increasingly popular and is being practically applied in many fields. In education, 3D printing technology can make the content of subjects in general, and mathematics in particular, livelier and more intuitive. With the support of this technology, teachers can transform abstract, difficult-to-understand mathematical knowledge into content that learners can relatively easily grasp through real models. This paper presents the application of 3D printing technology in supporting the teaching and learning of the topic "Area of Flat Shapes". The research results show that during the pedagogical experiment, students actively participated in assigned tasks such as measuring and calculating results on 3D printed models, thereby discovering characteristics and properties to solve the problems. Additionally, through the exploration, students also gained a visual understanding related to the concept of integrals - a highly abstract concept in mathematics.
LECTURERS’ PERCEPTIONS OF USING CHATGPT AS A TOOL TO SUPPORT ENGLISH LANGUAGE TEACHING
This study investigated lecturers’ perceptions of using ChatGPT as a tool to support English teaching. Specifically, the study aimed to explore English as a Foreign Language (EFL) lecturers’ perceptions of the benefits and challenges of using ChatGPT in the teaching process, and their suggestions to improve the effectiveness of ChatGPT integration. Data were collected from in-depth interviews with ten EFL lecturers at three faculties of a public university in central Vietnam specializing in language and culture training. The research results show that using ChatGPT brings many outstanding benefits to lecturers such as saving time and reducing workload by supporting them in preparing teaching materials and suggesting teaching ideas suitable to their needs. Lecturers also appreciate the role of ChatGPT as a tool to help them develop their expertise and necessary skills such as critical thinking skills or technology skills. However, they also mentioned some challenges when using ChatGPT such as ChatGPT's limited ability to provide relevant and reliable information or their lack of knowledge and skills to use ChatGPT effectively. Lecturers in this study also expressed their desire to be supported by their institution, faculties, and colleagues to improve the effectiveness of using ChatGPT through activities such as training workshops, conferences, and seminars. They are also aware of the inevitable trend of applying artificial intelligence in teaching and the importance of self-learning, and updating technological advances to keep up with the changes.
IMAGE OF WOMEN IN CONTEMPORARY VIETNAMESE CATHOLIC SHORT STORIES
Within the current of national literature, there exists a body of writing that has been formed and developed for nearly four centuries – Catholic literature – yet it still remains a distant and unfamiliar world for the majority of readers. This article focuses on the study of female figures in contemporary Catholic short stories. Under the pens of Catholic writers, the image of women emerges in diverse shades and dimensions, contemplated as a mystery within the intersection of literature and religion. By examining several publications commemorating 400 years of Vietnamese Catholic literature, we aim to classify the typologies and conduct an interdisciplinary assessment of this unique literary figure. The article also draws upon Biblical thought and Christian aesthetics, where necessary, to provide deeper analysis of recurrent female archetypes. In doing so, it highlights the values and contributions of Catholic literature to contemporary Vietnamese literature.
THE SACRIFICE STEREOTYPE OF THE WOMAN TRUYEN KIEU
This paper analyzes the sacrificial actions of Thúy Kiều in The Tale of Kiều by Nguyễn Du through the lens of gendered archetypes. The findings reveal that the conventional view-which frames female sacrifice, embodied by Kiều as an innate virtue-fails to fully explain the phenomenon. Instead, such sacrifices emerge from patriarchal structures and Confucian ideologies, that impose obligations on women to uphold familial and social order. Sacrifice is also shaped as a moral norm to legitimize the exploitation of women’s agency. This research offers a critical perspective on premodern Vietnamese literature, highlighting how gender archetypes were deeply embedded in 18th-19th-century texts. The study underscores the need to reevaluate traditional narratives through feminist frameworks, thereby challenging the romanticization of female suffering in literary discourse.
THE DESACRALIZATION OF THE HUMAN BEING IN THE NOVELS HU THUC AND HO DO BY PHUNG VAN KHAI
This article explores the demythologization of the human being in Hu thuc and Ho do, two novels by Phung Van Khai. These novels vividly depict the condition of human life, crises of belief, and profound existential questions within contemporary Vietnamese literature. Applying a synthesis of Bakhtin’s theory of the grotesque, ecocriticism, and postmodernist criticism, the article reveals how the author dismantles conventional character models shaped by idealism or traditional moral frameworks. In their place, he constructs alienated figures, stripped of personhood, and deformed in their being-representations of the fragmentation of absolutes. Through the analysis of different types of characters, this study contributes to a critical reassessment of Phung Van Khai’s novels in its effort to reframe the question of the human being amidst a turbulent world fraught with ecological and existential dilemmas.
CURRENT STATUS AND SOLUTIONS TO ENHANCE THE QUALITY OF PROFESSIONAL ETHICS EDUCATION FOR STUDENTS AT UNIVERSITY OF EDUCATION, HUE UNIVERSITY
This study examined the current status of professional ethics education for students at University of Education, Hue University. The mix method was applied through a questionnaire survey of 55 administrators/lecturers and 310 students and theory-based analysis and synthesis. Key findings were pinpointed: The majority of administrators, lecturers, and students were positively aware of the importance of teacher ethics; The purposes of professional ethics education were clearly defined; The content of professional ethics education was considered necessary and relevant to professional practice. Furthermore, the forms, methods, and assessment of professional ethics education were diverse and effective. However, some challenges existed. The implementation of educational forms and methods was not as diverse and effective as expected. Experiential, practical, and community-based activities were underutilized. There were also significant discrepancies in the perceived frequency of using emulation and reward methods between administrators/lecturers and students. Based on these research and analysis results, several measures were proposed to enhance the quality of professional ethics education for students at University of Education, Hue University.
THE SEMANTIC EXTENSION OF THE NOUN "MŨI/鼻" IN VIETNAMESE AND CHINESE FROM THE PERSPECTIVE OF EMBODIMENT THEORY
The noun "mũi/鼻" in both Vietnamese and Chinese not only denotes a part of the human body but also exhibits rich semantic extensions. This paper applies embodiment theory to explain how and why the noun "mũi/鼻" can undergo semantic shifts to represent other categories such as personality traits, emotions, attitudes, and even units of measure. It further highlights the similarities and differences in how bodily experiences are conceptualized and linguistically encoded in the two languages.