TÍCH HỢP YẾU TỐ VĂN HÓA TRUNG HOA TRONG GIẢNG DẠY TIẾNG TRUNG QUỐC CƠ BẢN CHO SINH VIÊN NGÀNH NGÔN NGỮ ANH TẠI TRƯỜNG ĐẠI HỌC VĂN HÓA, THỂ THAO VÀ DU LỊCH THANH HÓA

Abstract

This paper presents findings on integrating Chinese cultural elements into basic Chinese instruction for English-major students at Thanh Hoa University of Culture, Sports and Tourism. Using a qualitative approach combining classroom observation, small-group interviews, and teaching logs, the study evaluates the effectiveness of embedding cultural components-such as greeting etiquette, address systems, customs, and shopping-into course content. Results indicate that cultural integration enhances learning motivation, improves vocabulary retention, and initially fosters intercultural communicative competence among non-specialist learners. Based on these outcomes, the paper  proposes a culturally integrated model for teaching basic Chinese suitable for small classes, limited contact hours, and the training conditions of local higher-education institutions.