INFLUENCE OF QUALITY CULTURE ON DIGITAL TRANSFORMATION: A CASE STUDY OF TRA VINH UNIVERSITY

Tóm tắt

Digital transformation has had a positive impact on many aspects of life, including education. In the process of digital transformation, quality culture plays a significant role in digital transition. Digital transformation is no longer a new phenomenon but has affected many areas of life, including education. Research and analysis of quality cultural factors affecting the digital transformation process at Tra Vinh University is an urgent issue. The data was collected using a convenient sampling method, surveying 287 managers and lecturers working at Tra Vinh University. The factors influencing digital transformation are measured and identified using Cronbach's alpha, exploratory factor analysis, and linear regression. The research results show that five factors affect the digital transformation process namely: 1) academic values, (2) social values, (3) values in humanities, (4) cultural values, and (5) values in facilities and learning materials