Developing smart tourism in Can Tho city in the context of the 4.0 industrial revolution

Abstract

The objective of the study was to analyze the potentials, and challenges and propose some solutions to develop smart tourism in Can Tho City. The Smart Tourism model plays an important role, making an important contribution to the city's tourism revenue. Achieving the goal of developing smart tourism requires the entire tourism industry system of Can Tho City and related industries, to focus on implementing a comprehensive digital transformation, and building infrastructure solid numbers, there are many timely and effective solutions for the smart tourism development process such as: Close coordination between the State, Enterprises, and Tourists; Investment in infrastructure and technology development for tourism; Develop policies to support tourism businesses; Enhance destination marketing with digital strategies; Training and developing tourism human resources.