Theoretical overview of the impact of mamorable travel experiences on destination loyalty: The mediating role of destination satisfaction

Abstract

Memorable travel experiences, destination satisfaction, and destination loyalty are widely researched topics in the current period. Although many specific studies have been conducted, the relationship between memorable travel experiences, destination satisfaction, and destination loyalty has not been thoroughly evaluated and analyzed. This study aims to compile research documents published in prestigious journals that explore the relationship between satisfaction, destination loyalty, and memorable travel experiences of tourists. The bibliographic challenge method is used with VOSviewer 1.6.19 software, utilizing statistical research and synthesis of works from Scopus, Google Scholar, and Science Direct data sources. Results from the synthesis include discussions and analyses of subsequent methods, research context, content, etc., thereby discovering research gaps on the impact of memorable travel experiences on overall destination loyalty with the mediating role of destination satisfaction and providing direction for further research in this field.