Analysis of Da Nang’s e-commerce indicator period 2012- 2015 and recommendations

Abstract

Development of e-commerce (e-commerce) is a general trend in the world, in Vietnam, and for most businesses,
organizations and people in the city of Da Nang. With dozens of years, e-commerce in Danang has achieved results
identified, is reflected in the calculation and evaluation of e-commerce index (called EBI) of e-commerce and Information
Technology Department of Industry and Trade (VECITA), Vietnam e-commerce Association VECOM. Based on these data
in Vietnam E-commerce reports, EBI report indicators from 2012-2015, this paper analyzed the constituent indicators
in EBI, EBI index in some years of Danang, compared to a number of provinces, cities, regions across the country to
assessed the status, the existence in development of indicators constitute EBI, EBI, and give recommendations to be
addressed to speed up the development of e-commerce in the city of Da Nang in the near future.