14(2)2024

Bài viết

• The customers’ perception of privacy in the retail industry when adopting digital transformation

  Phuong Nguyen Hong Huynh, Tin Trung Hoang, Huynh Thi Thuy Phan, Quynh Le Nhu Nguyen

  143-159

  • PDF (English)
• The direct and indirect impacts of factors on the use of QR code payment during the Covid-19 pandemic: Empirical research in Ho Chi Minh City, Vietnam

  Minh Thi Binh Nguyen, Nam Dinh Khuc, Nguyen Hoang Nguyen

  126-142

  • PDF (English)
• Towards a post-pandemic tourism recovery: An empirical study on the behavioural intention of using contactless payment and Covid-19 vaccination in Vietnam

  Man The Nguyen, Giang Thuy Nguyen, Tho Huu Hoang Nguyen

  109-125

  • PDF (English)
• Understanding generation Z’s job engagement and performance in generationally diverse workplace

  Che Nhat Nguyen, Alang Tho, Trung Ba Nguyen

  93-108

  • PDF (English)
• Determinants of electronic word of mouth in the restaurant industry: An evidence from Vietnam

  Phuong Hoang Lam, Thanh Thi Bui, Mai Thi Tuyet Vo, Lan Thi Ngoc Tran

  79-92

  • PDF (English)
• Employing netnography approach to describe brand image from customers’ perspectives - The case of The Cocoon Original Vietnam

  Xuan Thi Thanh Le, Uyen Bao Ly

  64-78

  • PDF (English)
• Green human resource management and employee pro-environmental behaviors: The role of individual green value

  Khai The Nguyen, Phuong Ngoc Duy Nguyen, Cuong Quoc Tran, Truc Thi Thanh Do

  45-63

  • PDF (English)
• Web-based E-retailing system for CTU food innovation centers: Design, acceptability, and functionality

  Ordona Alona, Minoza Joemar, Paglinawan Johnrel, Zosa Leo, Bejasa Rechie

  23-44

  • PDF (English)
• Transactional leadership and workplace bullying among employees in Vietnam

  Tam Luong Huynh, Ha Minh Nguyen

  3-22

  • PDF (English)