Vai trò của ứng dụng thương mại điện tử vào hoạt động dạy học tại Khoa Kinh tế và Quản trị kinh doanh Trường Đại học Hải Phòng

  • Bùi Thị Thanh Nhàn
Từ khóa: Ecommerce, Mobile commerce, enterprise, Digital transformation

Tóm tắt

Applying technology and digital transformation in teaching activities in the application and use of inventions and achievements of technology in teaching activities to improve teaching methods, form and tools. The Covid-19 pandemic has accelerated the application of new consumer trends based on technology, including the tendency to shop through mobile devices, especially smartphone. The e-commerce market is expanding and diversifying with many models and actors participating in the supply chain and gradually changing towards a more modern direction with support of digitization and information technology. This article focuses on researching the current state of e-commerce application on mobile platfforms of businesses in VietNam. From anlyzing and evaluating the current situation of consumers’ use of mobile phones in e-commerce activities, managers and administrators have the basis to propose a number of recommendations and solutions to develop mobile applications e-commerce application on mobile platforms for businesses in Vietnam in the context of digital transformation.

Tác giả

Bùi Thị Thanh Nhàn

TS. Khoa Kinh tế và QTKD, Trường ĐH Hải Phòng

điểm /   đánh giá
Phát hành ngày
2024-07-15
Chuyên mục
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