The relationship between social responsibility, reputation, and corporate performance: A study of the hotel industry

Abstract

This study examined the relationship between corporate social responsibility (CSR), reputation, and corporate performance in the hospitality sector. Based on the Triple-bottom line theory, the CSR of hotel businesses focuses on three important aspects: economic, social, and environmental. Research data were collected from 307 hotel managers. Using structural equation modeling (SEM), the study showed that CSR had a positive impact on corporate performance through reputation. This study contributes to the literature on CSR and sustainable tourism development in the context of climate change in the hotel industry.