Improving the efficiency of the Mekong Delta tourism supply chain through the application of digital technology

Abstract

This article aimed to discuss how digital technology applications can enhance the efficiency of the tourism supply chain in the Mekong Delta region. By leveraging digital tools and platforms, various aspects of the tourism industry, such as booking systems, transportation logistics, and customer engagement, can be optimized. These technologies allow for seamless coordination between different actors in the supply chain, leading to improved communication, streamlined operations, and enhanced customer experiences. The article emphasizes the potential benefits of digitization in boosting the overall effectiveness and competitiveness of the Mekong Delta tourism sector.