Research the needs of investors and guests in event organization

  • Thom, Le Thi
Keywords: Demand, event, event organization, event investors, event guests

Abstract

Event organization is a creative service industry, a popular and effective form of marketing, so this activity is associated with the goal of conquering and satisfying the public/customers. invite. An event is successfully organized when the needs of the parties are satisfied. In the framework of this article, I want to emphasize the needs of event investors who are organizations/enterprises and guests/public when participating in the event and making a decisive contribution to the success of an event.

Tác giả

Thom, Le Thi

MA. National Academy of Public Administration

điểm /   đánh giá
Published
2023-11-23
Section
APPLIED RESEARCH