Màu sắc và hình khối trong thiết kế đồ họa ảnh hưởng đến tâm lý của con người
Keywords:
color; shape; influence of graphic design; human psychology people;
Abstract
Research on color and shape reveals that graphic design is the intersection of art and behavioral science. Color touches the heart, and shape touches the mind. When applied correctly, they not only create aesthetic beauty but also possess the power to guide behavior, ensure safety, and enhance the quality of human life... This article focuses on in-depth analysis and explanation to provide scientific evidence regarding the effects of color and shape elements in graphic design on current consumer psychology.
