EXAMINATION OF INTRINSIC, EXTRINSIC MOTIVATION AND SELF-EFFICACY ON FOSTERING INNOVATIVE WORK BEHAVIOR – A CASE STUDY OF ZAMIL STEEL IN VIETNAM

Abstract

The study aims to determine the effect of intrinsic, extrinsic motivation and self-efficacy on innovative work behavior. The relationships are investigated in the light of self-determination theory. The research method combined qualitative and quantitative methods. In the beginning, data was collected by interviewing experts and managers of Zamil steel company, Vietnam. Then, the research conducted a structured questionnaire survey for employees at the company. The sample was collected from 344 respondents via Google forms. The data was analyzed by SPSS software and regression analysis for hypothesis testing. The findings indicated that there are positive effects of extrinsic motivation and self-efficacy on innovative work behavior, in which self-efficacy has stronger positive impacts than extrinsic motivation on innovative work behavior. There is no relationship between intrinsic motivation and innovative work behavior. This study also suggests some implications for researchers and managers to implement findings and insights to foster innovative work behavior.