Encouraging compliance with intellectual property law about film copyright among Vietnamese youth

Tóm tắt

Watching movies is one of the entertainment forms used by many people
because of the convenience and relaxation that this activity brings. However,
the phenomenon of watching movies without copyright or infringing intellec
tual property rights is quite common. Therefore, this study was conducted to
contribute to promoting compliance with the copyright law of young people
in Vietnam. Based on the questionnaire survey, the research has collected
247 valid responses aged 16-30 years old, across all three regions of the
North, the Central, and the South of Vietnam. The survey was conducted over
one month, from December 1, 2022, to December 31, 2022. The methods
used are regression analysis, descriptive statistics. The results show that 7
variables have a positive and significant impact on the intention to watch
copyrighted movies variable including Attitude, Subjective Standards, Risks,
Moral, Costs, Ease of Use, and the Covid- 19 Pandemic. Through the obtained
results, the authors would like to propose solutions- encouraging compliance
with the copyright law of Vietnamese youth when choosing a film entertain
ment channel from a multi-dimensional perspective.