DEVELOPING GREEN TOURISM IN THE CONTEXT OF 4.0 OPPORTUNITIES AND CHALLENGES FOR HO CHI MINH CITY

Tóm tắt

Developing green tourism in the Industry 4.0 era is now a pressing requirement for localities striving to meet economic, social, and environmental sustainability goals. Ho Chi Minh City is a locality in the Southeast region of Vietnam, with a favorable geographic position and diverse resources for tourism development. The article analyzes the current situation, opportunities and challenges in green tourism development in Ho Chi Minh City in the era of Industry 4.0. By synthesizing secondary documents and statistics from 2020–2024, the study identifies key factors influencing green tourism and proposes policy recommendations to promote its sustainable development. The results show that the city has great potential in natural resources and invested infrastructure, but still faces the problem of environmental pollution and lacks a unified set of green tourism evaluation criteria. The study recommends stepping up awareness and education efforts, developing evaluation criteria, refining the legal framework, and enhancing state management to protect natural resources and ensure sustainable development.